Sumolabs

jordan willms on web strategy, social media, business and technology

analytics

Mar25

Monitoring the Social Media Wild With or Without a Budget

How do you monitor what people are saying about you, your brand, company or competitors?

There is either the cheap way or the $$$ way.

Use Social Mention, Google Alerts, or Boardreader to look for where conversations are happening for your brand. You can also build your own brand monitor/social media dashboard on the cheap with netvibes.com

If you've got the cash, check out Nielsen BuzzMetrics or Cymfony.